Salonnare vs Timely - which salon software fits your business?

Pricing and cost model

Salonnare offers a genuine free plan: EUR 0 per month for 1 staff member and 50 bookings per month, no credit card required. After that it is EUR 29 per month for Starter (EUR 348 per year) or EUR 59 per month for Pro (EUR 708 per year). No commission on your bookings and no lock-in. Timely starts, according to their pricing page, from around GBP 31 per month^[1]. That is an indicative entry price in British pounds, which for Dutch and Belgian salons means currency conversion and fluctuation. Salonnare simply charges in euros, with no commission and no surprises. See our full pricing to compare amounts directly in euros.

Built for the Dutch and Belgian market

This is where Salonnare makes the difference. Salonnare runs on EU servers (Frankfurt and Amsterdam), is fully GDPR-compliant and speaks Dutch, alongside English, German, French and Spanish. Support is provided in Dutch during office hours by a Dutch developer. Customers pay with iDEAL (native via both Stripe Connect and Mollie), Bancontact, SumUp and card. The point of sale calculates the correct Dutch VAT (21% on services, 9% on retail) and produces an audit file export for the Dutch tax authority. Timely is at heart an English-language product with an ANZ and UK focus, so iDEAL and Dutch tax exports are not part of the core. For a salon in the Netherlands or Belgium that is not a detail but a daily reality.

Features and ease of use

With online booking you embed a widget on your own website or use your own booking page with your own logo and branding. Clients choose one or more treatments, see time slots per staff member and book in just a few clicks. You keep 100% of your own branding and own your client data in your own tenant database - there is no marketplace pushing competitors to your clients. Beyond that, Salonnare includes client records, inventory management, email marketing and campaigns, recurring memberships (via SEPA and iDEAL), gift cards, loyalty, no-show fees and deposits, forms and intake, a GDPR Art.9 health-data vault and a GDPR export - all included, with no per-module add-on fees. Timely likewise offers calendar, clients, staff, inventory and reporting; both products cover the essentials, but Salonnare delivers the complete package at one clear price.

Switching to Salonnare

Switching does not have to be a hurdle. Salonnare has a CSV import for your clients and data, so you bring your existing records with you without retyping everything by hand. Thanks to the modern, clear interface, new staff and trainees are often productive within an hour. You start on the free plan to test calmly and scale up when you are ready.

Conclusion: why Salonnare wins

Credit where it is due: Timely has been around longer and has a large, established user base in New Zealand, Australia and the United Kingdom. If you operate in those English-speaking markets and simply want the name with the longest track record, Timely is worth considering. But for salons in the Netherlands and Belgium, Salonnare is the better choice - and that is backed by facts, not marketing. You pay in euros with a genuine free entry point and low flat rates, with no commission and no lock-in. You get iDEAL, Bancontact, the correct Dutch VAT and an audit file export ready for the Dutch tax authority. Your data sits on EU servers, GDPR-compliant, and stays yours. And you get the full package - online booking, POS, inventory, marketing automation, memberships, gift cards, loyalty, no-show fees and forms - with no add-on fees. Salonnare is still building out a few areas, such as Google review automation and a multi-location dashboard (coming soon), but on everything a Dutch or Belgian salon needs day to day, Salonnare wins.

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