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Made in the Netherlands

We are Salonnare

A small, driven team that believes every salon deserves access to professional software. No hassle, no high costs.

Salonnare is salon management software for hair salons, nail studios, beauty salons and barbershops. Online booking, point-of-sale, client CRM, inventory and marketing in one platform.

By using Salonnare you agree to our Privacy Policy and our Terms of Service.

STORY

Our story

Salonnare started from a simple observation: salon software is too expensive, too complicated and too generic. Salons deserve better.

We spoke with salon owners and staff to understand what they actually need. The result: a platform that does what it should, without unnecessary complexity.

From appointment management to POS, from client profiles to marketing campaigns. Everything in one system, built with modern technology and a focus on speed and ease of use.

Salonnare
Salon software
FOUNDER
Nick van Iersel

Nick van Iersel

Founder & developer - VanIersel Development

Dutch full-stack developer and IT consultant based in Waalwijk, Netherlands, with over six years of production software experience. Nick founded VanIersel Development in 2026 to help businesses and entrepreneurs realize their digital ambitions - through solutions that are not only beautiful, but actually work. Salonnare is his flagship project: a multi-tenant SaaS platform with 88 Drizzle schemas, 5 languages and six integrations (Stripe, Mollie, Google Reserve, Resend, WhatsApp, Cloudflare), built into production-ready salon software that does what it should.

Waalwijk, Netherlands
More about the founder
MISSION

Our mission

Give every salon access to professional, affordable and user-friendly software that helps them grow and deliver the best experience to their clients.

For salon owners

Built by someone who understands the daily challenges of running a salon first-hand.

Simple & fast

No training required - intuitive for every team, ready to use from day one.

GDPR & secure

EU servers, 2FA and full control over your client data. Audit trail by default.

Made in the Netherlands

Developed in Waalwijk with native support, monthly updates and local know-how.

TIMELINE

Our journey

2019

First developer role

Nick starts as a professional developer, building the foundation in production software.

2020

Full-stack focus

Specialization in backend, full-stack and cloud architecture - the skill set that later makes Salonnare possible.

2022

Independent consultant

Transition to independent consulting and first own client projects on a fixed-price basis.

2024

Salonnare prototype

Out of frustration with existing salon software, design begins on a platform that does what it should.

2026

VanIersel Development & Salonnare launch

VanIersel Development is formally founded in Waalwijk and Salonnare goes live as a multi-tenant SaaS platform. 88 schemas, 5 languages and six integrations ready for early-access salons.

Now

Growth & community

A growing group of early-access salons is testing, giving feedback and helping shape the future of salon software.

VALUES

Our values

The principles that guide our work.

Passion for salons

We understand the daily challenges of salon owners because we work closely with the industry.

Simplicity first

Software should make your work easier, not harder. We design everything with simplicity as the starting point.

Trust & privacy

Your data is yours. GDPR compliant, EU-based servers and full transparency about what we do with data.

Growing together

Our roadmap is driven by salon feedback. Your idea could become a feature tomorrow.

Locally rooted

Built in the Netherlands, for local salons. With native Dutch support and deep market knowledge.

Continuous innovation

We never stop improving. Regular updates with new features, based on your wishes.

Become part of our story

Join the growing community of salons using Salonnare.