Salonnare vs Salonized — which Dutch salon software fits your salon?

Which platform when?

Choose Salonized if: you have been running it for years and do not want to migrate, you operate a chain with a dedicated account manager, or you need deep integrations with third-party tools. Choose Salonnare if: you want a free tier or cheap starter plan, you need iDEAL + SEPA working out of the box, you want all-in-one (calendar + POS + inventory + marketing) in one tool, or you run a salon up to ~10 staff and want a modern UI.

Pricing comparison

Salonized has no free tier — entry pricing sits around €30/month (source: salonized.nl). Salonnare starts at €0 (Free plan, 1 staff, 50 bookings) and scales to €29 (Starter, 3 staff) or €59 (Pro, unlimited). For a starting hairdresser or solo beautician, Salonnare is immediately free; for growing salons you pay roughly the same but get extra modules (POS, inventory, memberships) at no extra cost. Annual billing gives you 2 months off.

Native iDEAL and SEPA

Both platforms support Dutch payments, but the integration differs. Salonized works through a Mollie connection you set up manually. Salonnare has both Stripe Connect and Mollie natively integrated — iDEAL works immediately after signup, SEPA direct debit for memberships and deposits requires no external setup. For salons that want deposits for no-show protection or recurring memberships for loyal clients, that saves an afternoon of configuration.

All-in-one vs calendar-first

Salonized is primarily a calendar + CRM with POS as an add-on. Salonnare is built as salon ERP: calendar, POS, inventory, purchasing (suppliers + POs), marketing automation and multi-location all live in one tool without separate licenses. For a salon running Salonized + a separate POS + a Mailchimp account + an Excel sheet for inventory, switching to Salonnare means one tool instead of four. See all features for the full picture.

What happens when a client books online?

Both platforms offer a booking widget and direct booking page. The difference is what happens after. With Salonized the client receives a confirmation and reminder — for Google review automation or a rebook nudge you need add-ons. With Salonnare the entire customer journey runs automatically: confirmation, WhatsApp reminder, Google review request, rebook reminder and (optional) birthday email run without extra setup on the Starter tier. Discover the marketing automation features.

Migrating from Salonized to Salonnare

Salonized offers CSV export of clients, appointments and services. Export these and import them into Salonnare via self-service onboarding. Most salons are live within one working day: (1) create a Salonnare account on the free plan, (2) import the CSV, (3) configure services and opening hours, (4) place the booking widget on your website, (5) update your Google Business booking link, (6) send loyal clients a short email. For larger migrations we help for free via the contact form — no migration fee.

Where Salonized is stronger

Honest: Salonized has advantages we will not ignore. Longer track record (since 2013 vs Salonnare 2026), larger community with published tutorials and case studies, dedicated account manager on the enterprise tier and an established partner ecosystem. If you run a chain with 20+ staff and 10+ years of data in Salonized, migrating is not necessarily worth the effort. For small and mid-sized salons, the free tier + all-in-one combination of Salonnare usually tips the balance.

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