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Salonnare vs Goldie - which salon software fits your business?

Goldie (formerly Appointfix) is a popular US mobile app for beauty professionals: fast booking, SMS reminders and deposits straight from your phone. Salonnare is a complete salon ERP built for the Dutch and Belgian market, with iDEAL, Dutch VAT and a tax-office audit export. Below we line them up honestly. The conclusion is clear: for a Dutch or Belgian salon, Salonnare is the better choice, because it covers the local payment, tax and growth needs that a US app simply does not solve for you.

Pricing and cost model

Salonnare uses clear, flat pricing in euros. You start free with the free plan: EUR 0 per month, 1 staff member and up to 50 bookings per month, no credit card required. After that there is Starter at EUR 29 per month (EUR 348 per year) and Pro at EUR 59 per month (EUR 708 per year). No commission on your bookings, no lock-in. See the full breakdown on the pricing page. According to their pricing page, Goldie offers a free version alongside a paid subscription.[1] The rates are presented indicatively in dollars and are primarily aimed at the US market; for the eurozone, factor in currency differences and possible exchange-rate effects. Always check the current price on their site, as it can vary by region. With Salonnare, a euro salon knows exactly what it pays each month, with no commission and no surprises from exchange-rate swings. Transparent euro pricing in Salonnare

Built for the Netherlands and Belgium

This is where Salonnare really stands out. Clients pay with iDEAL (native through both Stripe Connect and Mollie), Bancontact, SumUp or card, all through your own Stripe or Mollie account. Salonnare takes no margin on your payments; you only pay the standard provider fees. The point of sale calculates Dutch VAT (21% on services and 9% on retail) and produces an audit export for the tax office. Salonnare runs on EU servers in Frankfurt and Amsterdam and is fully GDPR compliant. The interface and email are available in five languages (NL, EN, DE, FR, ES), with Dutch-language support during office hours from a Dutch developer. Goldie is a US, English-language app. iDEAL, Dutch VAT rates and an audit file are not part of a US product's core focus, so an EU salon quickly runs into manual workarounds. Point of sale with Dutch VAT and audit export

Features and ease of use

Salonnare is more than a calendar. You get online booking through an embeddable widget on your own website plus a dedicated booking page with your own logo and branding. Clients pick one or more treatments, see available time slots per staff member and book in a few clicks. You also get client records, inventory management, email marketing and campaigns, recurring memberships (via SEPA and iDEAL), gift cards, loyalty, no-show fees and deposits, forms and intake, a GDPR Art.9 health-data vault, GDPR export and CSV import for migration. It is all in the same price, with no per-module add-on costs. See all features for the full overview. Online booking page with custom branding

Switching to Salonnare

Migrating does not have to be a hurdle. Salonnare offers a CSV import to move your existing client list and data across, so you do not start from scratch. Because you can start free without a credit card, you can trial Salonnare alongside your current system before committing. Onboarding is fast: an intern is productive within an hour. No commission and no lock-in means you are free at any moment. On top of that, your data is yours: every salon gets its own tenant database and there is no marketplace pushing competitors to your clients. Want to talk through a switch from a mobile app like Goldie? Read more about us and what we do for EU salons. Simple CSV import for your client base

Conclusion: why Salonnare wins

To be fair: Goldie is mobile-first and notably good at it. SMS reminders are a core strength, and for a solo beauty professional working entirely from a smartphone and mainly active in the US, Goldie can be a fine fit. That is the one situation where the US app is worth considering. For an EU salon, however, the decision clearly lands in Salonnare's favour, and on real merits. You pay a fixed euro price with no commission or lock-in, and you start free. Clients pay with iDEAL and Bancontact through your own Stripe or Mollie account, the point of sale automatically calculates 21% and 9% VAT and produces a tax-office-ready audit file. Your data sits on EU servers and is GDPR compliant, you get Dutch-language support, and everything - online booking, POS, inventory, memberships, gift cards, loyalty, no-show fees and forms - is in the same price with no add-on costs. That is exactly what a growing salon needs in one place. That is why Salonnare is the better choice for the Dutch and Belgian market.

Why Salonnare wins

SalonnareGoldie
Starting price per monthEUR 0Free / paid (approx., see pricing page)
iDEAL paymentsβœ“βœ—
Dutch VAT (21% / 9%)βœ“βœ—
Tax-office audit fileβœ“βœ—
Own Stripe/Mollie account, no commissionβœ“Limited
Online booking widget + dedicated pageβœ“βœ“
SMS remindersLimitedβœ“
Inventory, memberships and gift cardsβœ“Limited
EU servers and GDPR compliantβœ“βœ—
Dutch-language supportβœ“βœ—
Best choice for NL/BE salonsSalonnare-

Last verified: 2026-06-07

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Sources

  1. Goldie - official website (www.heygoldie.com) (2026-06-07)

Competitor figures are indicative ("approx.") and may change; always check the provider’s official pricing page.

Veelgestelde vragen

Can I move my clients from Goldie to Salonnare?

Yes. Salonnare's CSV import brings your existing client list and data across. Because you can start free without a credit card, you can test calmly before committing fully.

What does Salonnare cost compared to Goldie?

Salonnare has a fixed euro price: free for 1 staff member and 50 bookings per month, Starter EUR 29 per month and Pro EUR 59 per month, with no commission. According to their pricing page, Goldie offers a free version alongside a paid subscription, presented indicatively in dollars and aimed at the US market.

Does Salonnare support iDEAL and Dutch VAT?

Yes. iDEAL works natively through Stripe Connect and Mollie, and the point of sale calculates Dutch VAT (21% services, 9% retail) plus an audit export for the tax office. These are not part of a US product like Goldie's core focus.

Who is Goldie a better choice for?

For a solo beauty professional working fully mobile, mainly active in the US and prioritising SMS reminders, Goldie can be a lightweight app. For an EU salon needing iDEAL, VAT and a complete ERP, Salonnare is clearly the better choice.

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