Salonnare vs Dotbooker - which suits your salon?

Pricing and cost model

Salonnare uses clear, fixed monthly prices with no commission on your revenue. The free plan is EUR 0 per month (1 staff member, 50 bookings per month) and needs no credit card. Above that you choose Starter at EUR 29 per month (EUR 348 per year) or Pro at EUR 59 per month (EUR 708 per year). No lock-in and no hidden transaction fees on our side. Dotbooker uses a subscription model; concrete rates are not published on a fixed pricing page and, according to their website, are set on request or indicatively.^[1] For a salon that wants to know its monthly cost in advance, Salonnare's transparent pricing is usually easier to plan. See all details on the pricing page.

Built for the Netherlands and Belgium

Salonnare is NL/BE-first. iDEAL works natively via both Stripe Connect and Mollie, and we also support Bancontact, SumUp and card payments. You charge through your own Stripe or Mollie account, so Salonnare takes no margin - only the standard provider fees apply. The point of sale (POS) calculates Dutch VAT rates (21% on services, 9% on retail) and you export an audit file for the tax authorities. Dotbooker is positioned internationally and in English; iDEAL and Dutch VAT logic are usually not standard there. For a salon in the Netherlands or Belgium, that saves a lot of manual work.

Online booking and daily use

With Salonnare you place a booking widget on your own website plus a dedicated booking page with your own logo and branding. Clients pick one or more treatments, see available time slots per staff member and book in a few clicks. In the calendar you manage appointments, client records, inventory and your point of sale in one place. You also get email marketing and campaigns, recurring memberships via SEPA and iDEAL, gift cards, loyalty, no-show fees with deposits, and forms or intake - all included at no extra cost. Dotbooker focuses heavily on spa and wellness workflows with memberships and payments; Salonnare's features are broad and specifically tuned for hairdressers, beauty salons and wellness businesses in the Benelux.

Switching to Salonnare

Switching does not have to be a hurdle. Salonnare has a CSV import so you can bring your existing client base along and never start from scratch. You set up your treatments, staff and opening hours, connect your own Stripe or Mollie account, and your online booking page goes live. The modern, fast interface means even trainees are productive within an hour. Because the free plan works without a credit card, you can try Salonnare calmly alongside your current system before switching for good. If you have questions during migration, a Dutch-speaking developer helps you during office hours.

Conclusion: why Salonnare wins

To be fair: Dotbooker is mature and internationally positioned. If you run an international spa chain today with English-speaking clients and extensive multi-location spa flows, Dotbooker is worth considering. But for the vast majority of salons in the Netherlands and Belgium, Salonnare wins, and there are concrete reasons why. You know exactly what you pay in advance (free tier, then EUR 29 or EUR 59 per month) with no commission or lock-in. iDEAL and Bancontact work natively, the POS calculates 21% and 9% VAT and exports a tax-office-ready audit file. You charge through your own Stripe or Mollie account, keep your own client data in your own tenant database and present 100% your own branding - no marketplace pushing competitors to your clients. Online booking, POS, inventory, marketing automation, memberships, gift cards, loyalty, no-show fees and intake are all included at no extra cost. With Dutch-speaking support and EU servers compliant with the GDPR, Salonnare is the logical, better choice for the Benelux salon. Features such as Google review automation and a multi-location dashboard are in development with us and arriving soon; for a single- or small-multi-location salon in the Benelux, that does not outweigh the advantages above.

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