Salonnare vs Booker - which salon software fits your business?

Pricing and cost model

Salonnare uses clear, fixed monthly prices in euros. You start free with the free plan (1 staff member, 50 bookings per month, no credit card required). After that, Starter is EUR 29 per month (EUR 348 per year) and Pro is EUR 59 per month (EUR 708 per year). No commission on your revenue, no lock-in. Booker uses a subscription model that varies by quote and package. According to their official website^[1], Booker targets spas and larger salons in the United States; concrete prices are shared indicatively on request and communicated in dollars. For a European salon, also factor in currency conversion and possible marketplace dependency. With Salonnare you see exactly what you pay up front and you can start free today. Want to see the full picture? Check Salonnare's pricing; it is published in full on the site.

Built for Europe

This is where Salonnare makes the biggest difference. Salonnare is EU-first: the entire interface, emails and booking page are available in Dutch plus English, German, French and Spanish. iDEAL is natively supported via Stripe Connect and Mollie, alongside Bancontact, SumUp and card. The point of sale handles local VAT (21% on services, 9% on retail) and produces an Auditfile export for the tax authority. Booker is primarily built for the US market: English-only, dollar-oriented and centred on the Mindbody marketplace. iDEAL, Bancontact and a Dutch VAT/Auditfile flow are not part of the product core. For a salon in the Netherlands or Belgium, that often means workarounds - whereas with Salonnare it is simply built in.

Features and daily use

Salonnare covers the full salon workday at no extra cost: online booking through an embeddable widget on your own website and a dedicated booking page with your own logo, client records, inventory management, point of sale, email marketing and campaigns, recurring memberships (via SEPA/iDEAL), gift cards, loyalty, no-show fees and deposits, plus forms and intake. It all sits in one modern, fast product that gets even a trainee productive within an hour. Clients pick one or more treatments, see available time slots per staff member and book in a few clicks. For GDPR-sensitive data there is a separate health-data vault (Article 9) and a GDPR export. Curious about the full overview? Explore all features.

Switching to Salonnare

Migrating does not have to be a hurdle. Salonnare supports a CSV import so you can bring your client database with you, sparing you from re-typing records and contact details. You start on the free plan without a credit card, set up your treatments and calendar, and place the booking widget on your own site. Because there is no lock-in, you stay the owner of your data and your payment relationship. You run on your own tenant database and your payments go through your own Stripe or Mollie account, so Salonnare takes no margin on your transactions. You keep 100% of your own branding, with no marketplace pushing competitors to your own clients.

Conclusion: why Salonnare wins

Booker has been around for a long time and is part of Mindbody, a large ecosystem in the fitness and wellness industry. If you run a large, international spa chain with a strong US focus today, Booker is worth considering for its scale and American partner network. But for a salon in the Netherlands or Belgium, Salonnare wins on the things that matter every day: a free starting point and fixed euro prices with no commission or lock-in, native iDEAL and Bancontact, Dutch VAT with an Auditfile export for the tax authority, EU servers and GDPR, Dutch-speaking support, and a complete product (booking, POS, inventory, marketing, memberships, gift cards) at no extra cost. Add 100% of your own branding and data ownership, with a modern UX and fast onboarding. For the audience that wants to start quickly, affordably and locally, Salonnare is therefore the better choice.

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